Answer website questions, capture more enquiries.
An AI website chatbot answers common questions from approved business information, captures useful contact and enquiry details and hands off to a person when needed — so more visitors take the next step.
A first response that turns visitors into enquiries.
We prepare an AI website chatbot around how your business actually works — answering from approved information, capturing useful details and pointing visitors to your existing enquiry and booking journeys. No invented prices, no guaranteed response times, and no claim that a chatbot is already installed or active on your site.
Answers from approved information
An AI chat assistant responds to common questions from the business information we approve together — services, service areas, common questions and how to get in touch. No invented facts, prices or promises.
Relevant enquiry & contact capture
It collects relevant contact and enquiry details — name, what the visitor needs and a preferred way to be reached — so you can follow up with the right context rather than a vague message.
Basic service-needs questions
It can ask a few useful questions to understand the kind of job or service the visitor is after, so the enquiry reaches you with more useful context.
Human handoff where configured
Where a handoff is set up, a visitor can ask to speak to a person. The handoff rules are defined with you before it goes live, and the bot stops replying once a person takes over.
Booking assistance where connected
Where a working calendar or booking action is connected, it can help a visitor book a discovery call or appointment. Booking only confirms once the connected action actually creates it.
Links to enquiry & booking journeys
It points visitors to your existing enquiry form and booking page so there is always a clear next step — even when a question can't be answered or an action isn't available.
What you receive.
- An AI website chatbot configured to answer from approved business information.
- Approved knowledge base covering services, service areas, common questions and escalation rules.
- Relevant enquiry and contact detail capture mapped to your CRM contact and follow-up.
- Human handoff rules, defined with you, that stop the bot replying once a person takes over.
- Booking assistance where a working calendar or booking action is connected.
- Clear links to your existing enquiry form and booking page as a fallback.
What we’ll need from you.
- •Verified details about your services, service areas and common customer questions.
- •The hours you want chat answered and the hours you want handled differently (e.g. after-hours).
- •Approved escalation rules and a handoff path for when a person is needed (where desired).
- •Access to your CRM sub-account and calendar (where booking is in scope).
- •A quick review of the approved knowledge base and chat behaviour before it goes live.
How an AI website chatbot project runs.
The recommended scope depends on your business — we suggest a practical starting point rather than requiring everything at once.
Discovery
We learn about your services, how website enquiries come in today, what visitors ask and where a person needs to step in.
Agreed scope
We agree what the chatbot answers, what it captures, the handoff rules and a proposed timeline before any work starts.
Build
We prepare the approved knowledge base, chat behaviour and CRM/contact mappings, and check the journey before launch.
Review
You review the approved answers and chat behaviour. We refine before it goes live.
Connect & test
We connect the widget, CRM and calendar where in scope and test the chat journey end to end before launch.
Improve
We review chat summaries and follow-up, identify friction and agree the next useful improvement.
What’s delivered, configured and tested
You receive the approved knowledge base, chat behaviour and CRM/contact mappings — ready to connect to your website widget and calendar. The widget, handoff and booking action are configured with you and tested end to end before launch, so the chatbot only confirms an action once the connected system actually completes it. We recommend a practical starting point based on your existing setup, goals and budget.
Questions about the AI website chatbot.
Turn more website visits into enquiries.
Tell us how visitors find your site today and where they get stuck. We’ll discuss a practical place to start.